Systems of Engagement and the Untapped Value Opportunity for Hospitals

It’s no secret that a focus on patient experience leads to value generation and ROI. Technology investments require a strong ROI case in order to get funded, but as the industry shifts from systems of record (EHR) to systems of engagement, new dimensions of value arise that add up to 7- or 8-figure numbers for the bigger medical centers.

Justin Mardjuki sat down with Greg Kefer in the Digital Conversations studio to discuss some of the value areas that are being explored as hospitals look to invest in new, patient-centric mobile technology. There are a range of potential investment opportunities, but the strategy of starting in the high value and high volume areas of the hospital has the potential to pay off quickly.



About the Digital Conversations Podcast Series

Conversational technology and patient engagement are two technology trends sweeping through the three trillion dollar healthcare industry. In these short, interactive discussions, industry experts talk about how and where innovation is impacting the customer experience at hospitals, pharmaceutical companies, and the vast array of related services in the industry.

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