Best of Both Worlds: When Patients and Internal Teams Successfully Adopt New Technology and Why it Matters in Healthcare

There’s no shortage of great technology. For an industry as big as Healthcare, there are literally thousands of different, viable solutions on the market. But driving adoption is always a challenge, especially when the solution is used by internal teams and by patients. Huge investments have been made in deploying systems of record, but if the need arises to bolster it with other systems, buyers cannot expect users to deal with different user interfaces, logins, and dashboards. It requires a smart platform approach.

In this episode, Justin Mardjuki and Greg Kefer talk about technology that’s excellent at engaging patients, but is also designed to work behind the scenes in conjunction with primary CRM systems, so large organizations can minimize change management challenges and focus on streamlining workflows and optimizing human teams.


About the Digital Conversations Podcast Series

Conversational technology and patient engagement are two technology trends sweeping through the three trillion dollar healthcare industry. In these short, interactive discussions, industry experts talk about how and where innovation is impacting the customer experience at hospitals, pharmaceutical companies, and the vast array of related services in the industry.

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