According to a recent survey of more than 2400 adults, 74% rated the doctor’s office waiting room experience as fair or poor, while 80% indicated they would rather check in to their appointments virtually, on their mobile device. Waiting rooms have been on the innovation priority list for a long time, but the need to reopen for routine care in the era of COVID-19 has forced providers to find ways to virtualize the entire appointment intake process.
In this episode, Sarah Larsen, Chief Growth Officer at Lifelink Systems, joined Greg Kefer for a discussion about how physical waiting room spaces are giving way to virtual alternatives, which is actually a good thing for patients. Healthcare providers are in a battle with big consumer brands that are moving into healthcare and the winners will capture the hearts and minds of consumers by providing a technology experience that’s on par with other industries. For providers, waiting rooms are frequently the front line, first point of contact with a patient, and based on the research findings, the experience preference isn’t a room full of sick people and paper forms. It’s virtual, mobile, and simple.
About the Digital Conversations Podcast Series
Conversational technology and patient engagement are two technology trends sweeping through the three trillion dollar healthcare industry. In these short, interactive discussions, industry experts talk about how and where innovation is impacting the customer experience at hospitals, pharmaceutical companies, and the vast array of related services in the industry.